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Tell the CEO

PRODUCT AVAILABILITY MESSAGE

We greatly appreciate the high interest in our products. The demand for many of these products has far outpaced the supply, especially over the past few months. Please know we are producing and ship these high-demand models every day! Our almost 1,600 employees, across our three manufacturing facilities are working hard to stay safe, stay open and to continue to meet consumer demand.

As a reminder, we sell our goods through a two-step process to wholesale distributors. Because of this, we have no control over the order in which retailers receive our firearms. The rule of thumb is that the largest and best paying retailers receive hard-to-get merchandise first. I am sure that your retailer will be able to get these high-demand models for you at some point; please be patient.

This being said, please beware of placing a non-refundable deposit on any firearm at this time. There is not a retailer in the country that can guarantee you a time frame for delivery until their distributor ships them the firearm.

Thanks for your understanding and support!


Dear Loyal Ruger Customer,
Welcome to Tell the CEO!

This platform allows you to email me directly. Yes, I read and reply to every single submission that I receive. In some cases, I may reply with a standard answer, specifically related to topics like availability of new products or new caliber suggestions for some of our popular rifles, but it truly is always me reading and responding to your commentary.

Further, I forward all of your input to various areas within our company - from Customer Service and Product Development to Marketing and Engineering. You may even hear from those great folks as well. We want you to know that we appreciate your enthusiasm for our products, we listen to your feedback and we put many of the ideas to work!

After over 30 years in the firearms industry, working at two of the largest American firearm manufacturers, I have learned that being connected with our customers is the most important aspect of a company's growth and success. So, I encourage you to reach out to me with any questions or comments that you may have. If you need help with your firearm, please be sure to reach out to our world-class Customer Service Team directly. They represent some of our finest employees and are able to help resolve your concerns much faster than I can. Below are also some helpful FAQs for your use.

Thank you for your business and your loyalty!

Sincerely,
Chris Killoy

Service Related Issues

PLEASE NOTE: If you have a service related issue, please contact our Customer Service department directly to receive more immediate attention.

Chris's FAQs

Take a quick look through these FAQs to see if Chris has already answered your question! We've listed some of the most popular submissions with Chris's responses.

Why don't you offer a lifetime warranty like other manufacturers?
Unfortunately, the law in this area is complicated and varies widely. Rather than provide a written "lifetime warranty" followed by a lengthy disclaimer (which is what many manufacturers do), Ruger has elected not to provide a written warranty.
Regardless, we sincerely value our customers and work hard to treat them fairly. If you have a problem with your Ruger® firearm, reach out to our excellent customer service representatives and I believe you will be very pleased with the result. If not, let me know.

Retailers in my area are having a hard time finding a specific model that I am interested in buying. Are you still making it?
We provide an "Availability" status for each model on our website to better show you what should expect to find in retail. That availability may change throughout the year, so be sure to check back periodically.

As a reminder, we sell our goods through a two-step process to wholesale distributors. Because of this, we have no control over the order in which retailers receive our firearms. The rule of thumb is that the largest and best paying retailers receive hard-to-get merchandise first. I am sure that your retailer will be able to get these high-demand models for you at some point; please be patient.

This being said, please beware of placing a non-refundable deposit on any firearm. There is not a retailer in the country that can guarantee you a time frame for delivery until their distributor ships them the firearm.

Can I order a firearm directly from Ruger | Marlin?
We do not sell our firearms directly to consumers or retailers. We sell our products through a two-step process to wholesale distributors, which in turn, sell to retailers. Because of this, we have no control over the order in which retailers receive our firearms. The rule of thumb is that the largest and best paying retailers receive hard-to-get merchandise first. I am sure that your retailer will be able to get these high-demand models for you at some point; please be patient.

This being said, please beware of placing a non-refundable deposit on any firearm. There is not a retailer in the country that can guarantee you a time frame for delivery until their distributor ships them the firearm.

Do you offer left-handed models of your firearms?
We do currently offer left-hand models of our most popular rifles and also have many handguns with ambidextrous capabilities. You can find these models on our website.

Tell The CEO Comment Submission

Tell the CEO is currently off. Thank you for your patience and understanding.

Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. With products made in America, Ruger offers consumers almost 800 variations of more than 40 product lines, across both the Ruger and Marlin brands. For almost 75 years, Sturm, Ruger & Co., Inc. has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens®," echoes our commitment to these principles as we work hard to deliver quality and innovative firearms.

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