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Media & Retail Resources

Media & Retail Resources

When looking for the latest information on Ruger products and services, always check the Ruger website first. Our site is being updated almost daily, providing you with the most up-to-date information.

In addition to all of the resources found at Ruger.com we have provided this Media and Retailer Resources page to help you quickly and easily find what you are looking for. For a comprehensive resource detailing our brand representation standards, please see our complete Ruger Brand Style and Usage Guide.

High resolution photography for new and standard products, as well as Ruger logos can be found below.

New Product Images

2018 Catalog Images

Officially Licensed Products

Ruger Ads

Ruger Logos

Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. As a full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 40 product lines, from the ubiquitous 10/22® and Mini-14®, to the new and exciting PC Carbine™, Security-9®, EC9s™, Ruger® Precision Rimfire, LCP® II, Mark IV™, Ruger American Pistol®, Ruger Precision Rifle® and SR-556 Takedown®. Our awarding-winning products (the Ruger® Scout Rifle, SR9c®, LCR® and LCP®) all prove that Ruger has a rugged, reliable firearm to meet every shooter's needs. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens®," echoes our commitment to these principles as we work hard to deliver quality and innovative firearms.

Rugged, Reliable Firearms®

Copyright © 2018 by Sturm, Ruger & Co., Inc.