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Ruger Rings NYSE Closing Bell

Sturm, Ruger & Company, Inc. (NYSE: RGR), the nation's largest firearms manufacturer, is proud to announce that on October 21, 2004, Sturm, Ruger held its Board of Director's Meeting at the New York Stock Exchange and was honored to be a part of the day's closing ceremonies.

At 4:00 P.M., William B. Ruger, Jr. rang The Closing BellSM, officially signaling the end of the NYSE's trading day. RGR's stock closed at $9.00 per share, up $0.52 from the previous close. Together with NYSE President Catherine Kinney, Sturm, Ruger's board members and other executives were present on the platform with Mr. Ruger, Jr., standing under the Ruger banner proudly bearing the Company's motto, "Arms Makers for Responsible Citizens." The ceremony was televised on a number of cable television business programs.

"We are very honored to have been a part of the New York Stock Exchange's closing ceremonies," said William B. Ruger, Jr. "As the only firearms company listed on the New York Stock Exchange, we feel that participating in this event not only provided favorable visibility for the Company, but also for the responsible American firearms industry as a whole."