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Ruger Announces Appointment of CEO Michael O. Fifer to Board of Directors

Sturm, Ruger & Company, Inc. (NYSE:RGR) announced today that at their quarterly meeting of October 19, 2006, its Board of Directors voted to increase the number of Directors to nine and elected CEO Michael O. Fifer as a Director of the Company, effective immediately.

Michael Fifer joined the Company as Chief Executive Officer on September 25, 2006. Prior to joining Sturm, Ruger, Michael Fifer held a variety of executive management positions in companies serving consumer, technology and industrial markets. Mr. Fifer also served as a submarine officer after graduating from the U.S. Naval Academy.

"Mike's appointment to the Board is a logical move and reflects the Board's confidence in Mike's abilities both as CEO and as a partner in the top leadership of the Company," said Sturm, Ruger Chairman VADM (ret.) James E. Service. "Since joining the Company, Mike has already demonstrated that his experience, insight and energy are well-suited to lead the Company's ongoing revitalization efforts. Mike will be a key participant in both developing and carrying out the Board's mandates."

"I look forward to serving with the Board, and appreciate the opportunity to help build the new "Ruger Business System", envisioned by the Board to improve operations and shareholder returns," said CEO Fifer. "Working together, the Board and management will make Ruger the finest American firearms company."