Larry's Pistol and Pawn Honored as First Ruger® Retailer of the Year

Sturm, Ruger & Company, Inc. (NYSE-RGR) is proud to announce that the first Ruger® Retailer of the Year Award was presented to Larry's Pistol and Pawn of Huntsville, AL. Larry and Rob Barnett were honored at the 2010 SHOT Show with an engraved Mark III™ pistol and an embellished wall clock to recognize their notable success in the retail firearms industry.

"This is the first Retailer of the Year Award Ruger has ever presented, and we were inspired to do so because of Larry's outstanding efforts in promoting the Ruger brand," said Ruger President and CEO Mike Fifer. "Larry Barnett is a great promoter who is focused on providing his customers with excellent service and value. With his son Rob's computer expertise, they have been able to expand their business online, making them a forward thinking sales force in the firearm's marketplace. We hope this award will inspire other retailers to take on the same positive attitude and consumer focus as Larry's to help promote Ruger."

Larry's Pistol and Pawn is committed to providing customers with quality merchandise, competitive prices, and exceptional service. They sell firearms of all types, and the knowledgeable and experienced staff works to offer customers the best product available to fit their individual needs. Larry's also has an indoor shooting facility with a skilled range staff on hand. Ruger is proud to honor this first-class firearms retailer with the Ruger Retailer of the Year Award.

For more information on the extensive line of Ruger firearms, visit www.Ruger.com. For more information on Larry's Pistol and Pawn, visit www.PistolAndPawn.com.