Ruger Gives Away Thousands of Prizes in the "I Like Ruger 2012" Sweepstakes

October 19, 2012

Sturm, Ruger & Company, Inc. (NYSE: RGR) is launching the biggest sweepstakes in the Company's history - the "I Like Ruger 2012" Sweepstakes. Ruger fans will win 2,012 Ruger-branded prizes, including firearms, hats, T-shirts and more! 2012 has been a record-breaking year for firearms sales, and this incredible sweepstakes is Ruger's way of saying "thank you" to its loyal customers.

To enter, visit Ruger's Facebook page at www.Facebook.com/Ruger and "like" the page to gain access to the registration form. One entry is allowed PER DAY. The Sweepstakes will run from October 15, 2012 - November 30, 2012. The following prizes will be awarded:

	Quantity	Prize Description
Grand Prize	2	Ruger® 10/22 Takedown® / SR22® Pistol Gift Set
First Prize	10	Ruger® LCR® in .22 LR
Second Prize	25	Keyboard, Mouse, Lanyard Set
Third Prize	75	Safety Glasses, Protective Ear Muffs, Targets Set
Fourth Prize	150	T-Shirt, Hat, Tactical Band Set
Fifth Prize	250	T-Shirt
Sixth Prize	500	Hat
Seventh Prize	1000	Decal Set

If you "like" Ruger, sign up today for your chance to win!

Mobile Users: Custom page tabs, like the I Like Ruger 2012 Sweepstakes tab, are not supported on mobile Facebook. Access Facebook from a desktop to learn more about the Sweepstakes and to enter.

No purchase is necessary to win, though participation in the sweepstakes is limited to individuals age 21 or over and prize awards are subject to all applicable Federal, State and local regulations. Official rules can be found at Facebook.com/Ruger. For more information on the extensive, award-winning line of Ruger® firearms, visit Ruger.com.